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Five DIY Car Care Tips from Barber Honda

Have you wondered what you can do yourself to keep your car as good as new? There are many steps you can take to save money and keep your car in excellent shape. Of course, if things get to be too much for you, it's best to trust the experts at the car service department here at Barber Honda to take care of the details for you! Here are some tips for DIY car maintenance:

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Honda Tackles Chinese Market with Two New Concepts

Have you heard the news? Honda has plans to build cars exclusively for the growing Chinese auto market. Its first step in this process is debuting two new concept cars at the Beijing Motor Show, occurring April 27-May 2, 2012. These new vehicles have been kept tightly under-wraps by the Japanese automaker, as only two minimal sketches of the vehicles have been revealed thus far. These sketches could represent minivan and coupe/sedan models, but we can't be sure until they are actually unveiled at the Show.

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Honda Pulls a Fast One: Creates Hilarious April Fool's Anti-Theft System

April Fool's Day has come and gone, but we won't soon forget the hilarious prank Japanese automaker Honda pulled this year. The company "created" a new anti-theft system by the name of TERII, which it claimed harnessed the wisdom gleaned from ten years of research by cognitive psychologists and FBI hostage negotiators, as well as a large amount of engineering voodoo. As Sidney Finch, pretend TERII Project Lead at Honda explains, "Car alarms have become less and less effective as a deterrent. The technological advancements of late have been focused on the quick recovery of a stolen vehicle…

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Honda Earth Dreams Technology Hits 2012 Models

Honda has been working on its new Earth Dreams Technology for quite some time now, but now the new technology is ready to be implemented in the new Honda NSX supercar and the majority of Honda lineup that will premiere this year. The first new Earth Dreams engine for the North American market will be the new 2013 Honda Accord, which will feature a 2.4-liter inline four-cylinder engine, while the first Earth Dreams engine in Europe will be a 1.6-liter diesel for the European model Civic.

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Honda Takes Three Spots for 'Best Family Cars of 2012'

There are only ten coveted spots on Kelly Blue Book's kbb.com "10 Best Family Cars of 2012" list, and this year, Honda has taken three of them. As Michael Accavitti, Vice President of Marketing Operations for Honda America explains, "We are honored to have three members of the Honda lineup recognized as benchmark family cars by Kelley Blue Book's kbb.com. To be recognized as providing the kind of safety, features and value required of the modern family machine speaks to the core attributes of every Honda vehicle."1

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Honda Expands Ohio Manufacturing with a Near $100 Million Investment

Honda has really grown in the past few years, and the company isn't done yet. The auto manufacturer has set plans to enlarge its plants in Russells Point and Anna, Ohio to build its next-generation transmissions. The Anna plant will add an 84-thousand-square foot area that will make components for the new CVT (Continuously Variable Transmission), and the Russells Point plant will now make a continuously variable transmission that will up fuel economy and lower emissions. The Anna plant predominantly makes engines currently.

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Honda Encourages Drivers to Take it Easy with 'Matthew's Day Off' Advertisement

This year, many automakers and manufacturers allowed U.S. consumers to preview their Super Bowl advertisements by releasing "snippets" of the full ads. Among these auto brands was Japanese auto manufacturer Honda, which released a short ad preview that rose to the top spot in its Super Bowl preview category last week. The RPA-produced spot, which was shown during Sunday's game, is a "Ferris Bueller"-themed ad, and its "snippet" collected more than four million views the week prior to its air date. And, that didn't end the ad's success. "Matthew's Day Off" was, no doubt…

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Honda is Building a Civic-Based Compact SUV in Europe

Honda is known for its innovative style and forward-thinking tactics. That's why the Japanese automaker is currently hatching plans for a new Honda Civic-based compact SUV/crossover, to be released in Europe. This comes on the heels of competitor Nissan's successful release of the Qashqai off-road vehicle across the ocean.

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New Film Offers Clues for Next Honda Release

We know, we know. Spying on movie sets probably isn't the best idea. That's why we left it up to paparazzi to do the dirty deed. Rumor has it, the next successor in the Honda NSX line was spotted on the Avengers movie set, a blockbuster film that is set to debut next summer. Honda hasn't denied that the rumors are true. We don't blame the company. Why wouldn't it want its vehicle to be spotted alongside the likes of Robert Downey Jr.?  The first clues about the new NSX will be officially debuted at…

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